Where Triple Whale offers mainly analytics, Octup goes a step further with comprehensive Business Intelligence (BI) solutions. Our platform provides you with the power and flexibility to generate custom reports tailored to your needs, allowing you to dig deeper and understand your data better.
Where Octup is better for Amazon and Shopify Brands than Triple Whale
Integrate all your eCommerce data in one click
Ditch the time-consuming spreadsheets. Centralize all your eCommerce datasources in one click. We support all the major connectors of Shopify brands. No need to maintain a data-pipeline or setup a data-warehouse, we have it covered for you.
We've built pre-defined dashboards so you can visualize important metrics that help you monitor and grow your store: Customer Acquisition Cost, Lifetime Value, and Retention Cohorts. You can also personalize the charts as much as you want, with your own metrics definitions.
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Set your goals and align your team
Enter your targets for any metrics. Octup will automatically convert your targets to comparable data. Transform yearly goal in daily objective, or compare progress against absolute goals like hitting your first $10M in sales.
You can set manual alerts on your most important KPIs: drop in conversion rate, increase in Customer Acquisition Cost, etc. or you can rely on our Artificial Intelligence to do that for you. You will receive these alerts instantly by e-mail or Slack.
Go beyond ready-made templates and tap into all the data connected by Octup to create your own metrics and custom reports. Create a single source of truth of business metrics with Octup.